Antony Ellis showing Foursquare listing for NZ Prints
“There isn’t just one mayor in every town anymore.
Foursquare.com could be the next big thing in social networking. Not in the “overtaking Facebook” kind of way, rather the potential “new Twitter”.
The idea is simple: a website which allows users to “check in” with their smartphones at a venue (a cafe, bar, or shop, for example) via GPS, and let other users know their location, and post supplementary reviews and tips about that place.
“Location-based online services like Foursquare are the beginnings of an easy new way to market your business, stay in touch with your friends and to find other people’s recommendations about places you visit exactly at the time you need them – like when you are looking at the menu,” avid Foursquare user Antony Ellis, whose day job is marketing manager for prints.co.nz, says.”
Continue reading the rest of the article here